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裝修業(yè)的出路在工廠化

上傳時間:2021/9/5 9:28:17


您好!我是戴勝

整裝大家居工廠興起,更多裝修客走進工廠,體檢真材實料,體驗沒有中間商,體驗統(tǒng)一規(guī)劃的魅力!

講講二十多年業(yè)內(nèi)人的認識

一,           沒有任何模式是永遠先進的,時間是檢驗企業(yè)的一面鏡子!消費者的滿意度是成敗的源動力。

 

二,           我只講本行業(yè),不拿別的舉列子,不講故事。占裝修70%造價的木門,地板,廚房柜,定制柜,家具等,在三十年前都是在家木工油工現(xiàn)做的。如今去哪里了,去了工廠!有了品牌,經(jīng)銷商。

 

三,           十幾年前的包清工,自己買材料,巳全面讓包工頭,裝修公司半包了。農(nóng)民工大師傅一員難求,行業(yè)的充分競爭,讓裝修公司靠吃材料商及差價生存,從半包走向含蓋主材的全包。裝飾城的門店一鋪難求巳成過去式,房租漲十倍,工資漲十倍,營銷成本太高太高。

 

四,           材料工廠的三十年的發(fā)展,中囯制造在建材家居已世界第一,都沒有第=,第三。成功者巳大有人在,品牌力量綜合實力已今非夕比。

 

從門店返饋的信息讓品牌工廠,面對同業(yè)競爭的同時,不得不與裝修公司的正面碰撞。因為兩者的體量較大,而且原來是合作雙方,你中有我,我中有你。行業(yè)地震開始了。

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